Privacy policy
Privacy Policy — Brainrich Kids
Last updated: July 25, 2026
The short version: We collect only what we need to sell you a play gym, ship it, and support you afterward. We never sell your personal information. We never collect or store medical or health information. You can ask us what we have about you, or ask us to delete it, any time at info@brainrichkids.com.
Who we are
Brainrich Kids is operated by Brainrich Inc, 5529 North Military Trail, Unit 1507, Boca Raton, FL 33496, United States. Questions about this policy: info@brainrichkids.com or 1-800-586-1688.
What we collect
- Order information: your name, email, phone number, shipping and billing address, and details of what you purchased — because we need them to process your order, deliver it, and help you afterward.
- Payment information: processed entirely by Shopify's PCI-compliant payment systems and their payment partners. We never see or store your full card number.
- Browsing information: like most websites, we automatically receive your IP address, browser, and device type, and we use cookies to keep your cart working and understand how visitors use our site.
- Things you choose to share: quiz answers (ceiling height, kids' ages) to recommend the right gym; messages you send our support team; reviews you post; and photos or videos you share with us — which we only publish with your permission.
- Marketing preferences: if you join our email list or text program, we store your contact details and preferences until you unsubscribe.
What we do NOT collect
- Medical or health information — none, ever. If you choose to pay with HSA/FSA funds, the short health survey is completed directly with an independent platform and its licensed providers. Your answers and any Letter of Medical Necessity are handled by them under their own privacy and healthcare-compliance obligations. Brainrich never receives, sees, or stores your health information.
- Children's information. Our products are for kids, but our website is for their grown-ups. We do not knowingly collect personal information from children under 13. If you believe a child has given us personal information, email us and we will delete it.
How we use your information
To process and deliver orders; provide support (including FaceTime assembly help you request); recommend products through the quiz; send marketing emails or texts you signed up for; understand how our site performs; and prevent fraud. That's the list.
Who we share it with — and who we don't
We share personal information only with service providers who need it to do their job for you: Shopify (our store platform and payment processing), shipping and freight carriers (name and address, so your gym arrives), our email and SMS platforms (to send messages you've opted into), our review platform (to verify you're a real customer), and analytics and advertising platforms in aggregate or cookie-based form. Each provider is bound to use your information only to provide their service. We may also disclose information if the law requires it.
We do not sell your personal information, and we do not share it with anyone for their own marketing.
Cookies and analytics
We use cookies for the essentials (cart, checkout, security) and analytics (Google Analytics) to see how visitors use the site. Advertising cookies may be used to show you relevant ads on platforms like Meta or Pinterest. You can control cookies in your browser settings; you'll still be able to browse, though the cart needs cookies to work.
Email and text messages
You only get marketing from us if you opted in. Every email has a one-click unsubscribe; reply STOP to any text to end texts immediately. Order and shipping notifications are sent to everyone who purchases, because you need them.
Your rights
Email info@brainrichkids.com to ask what personal information we hold about you, correct it, or have it deleted (we'll keep only what the law requires us to keep, like tax records). We respond to every request, regardless of where you live.
California residents: you have the rights to know, delete, correct, and opt out of "sale or sharing" under the CCPA/CPRA. Since we don't sell or share personal information for cross-context advertising beyond standard cookie-based ads, there's little to opt out of — but you can exercise any of these rights at info@brainrichkids.com or via our , and we will never treat you differently for doing so.
How long we keep it, and how we protect it
We keep order records as long as needed for taxes, warranty, and support, and marketing data until you unsubscribe. Data is stored on Shopify's secure, encrypted infrastructure behind industry-standard protections (SSL/TLS in transit, encryption at rest).
Changes to this policy
If we make meaningful changes, we'll update the date at the top and post the new version here. Continued use of the site after changes means the current version applies.